At COP30, Mission Efficiency Launches Global Plan to Deliver the Doubling Energy Efficiency Pledge by 2030
Belém, Brazil - 18 November 2025 – At COP30, Mission Efficiency—a global coalition hosted by Sustainable Energy for All (SEforALL)—launched its Plan to Accelerate Doubling Energy Efficiency (PAS), a coordinated, action-driven roadmap uniting governments, international organizations, financiers, and businesses behind one of the most cost-effective climate solutions of the decade.
The Plan brings together more than 30 international partners and over 50 coordinated actions to advance national, subnational, and sectoral strategies for doubling energy efficiency by 2030. It will deliver roadmaps, policy frameworks, training programmes, and investment pipelines to scale efficient technologies and transform commitments into measurable results across countries.
The Plan is supported by a broad coalition of leading institutions including UNIDO, UNEP Copenhagen Climate Centre, WRI, CLASP, RMI, WWF, AEEE, OECD-CEFIM, Solar Impulse Foundation, Energy Transitions Commission, Consumers International, C2ES, PEEB, AEE, the Department of Energy of the Philippines, and the Energy Efficiency Movement, among others.
Recognizing that financing remains one of the biggest barriers to scaling action, Mission Efficiency has launched the Energy Efficiency De-Risking Platform, a key component of the Plan designed to connect investors with efficiency projects and standardize tools that reduce risk and unlock capital flows.
The Mission Efficiency Plan elevates energy efficiency as both a powerful climate solution and a major investment opportunity – as communities require upgrades to a broad swathe of infrastructure, appliances and services, plus strengthened energy grids to meet growing energy demand and increased resilience against the worst impacts of climate change.
As COP30 — the “Implementation COP” — focuses on translating global pledges into real progress, Mission Efficiency is contributing through its active role in the COP30 Activation Groups, which convene leading initiatives to advance practical, high-impact solutions. Under the Transitioning Energy, Industry, and Transport axis of the COP30 Action Agenda, Mission Efficiency is working with governments, financiers, and technical partners to ensure that energy efficiency becomes central to implementation—linking policy ambition with investment and delivery on the ground.
Quotes
“The Energy Efficiency De-Risking Platform launched today is a demonstration of the COP30 Presidency’s focus on moving beyond pledges to implementation of climate goals at all levels, from national policies to local actions, and the critical need for financial support to make it happen. By working together we can ensure a clean and secure energy future.” — Bruna Cerqueira, COP 30 Presidency Action Agenda Director
“Energy efficiency is the fastest, most affordable and most equitable way to cut emissions while improving lives. Through multi-sectoral and robust partnerships we can make energy efficiency visible, actionable and investable at the scale the world needs. The Plan to Accelerate Doubling Energy Efficiency that we have launched today will go a long way in making energy efficiency a central driver of the clean energy transition.” — Damilola Ogunbiyi, CEO and Special Representative of the UN Secretary-General for Sustainable Energy for All
"At COP30, the Mission Efficiency Plan shows the type of actions the world needs to deploy at scale. At the Solar Impulse Foundation, we have identified thousands of profitable solutions that prove efficiency is not about sacrifice, but about profitability and job creation. Our collaboration with the EIB will also provide investments to unlock the potential of efficiency for SMEs. This plan is an invitation to deploy these solutions at scale: saving energy, developing new business cases, and protecting the environment through actions that make economic sense.” — Bertrand Piccard, Founder and Chairman, Solar Impulse Foundation
“Energy efficiency is the most important lever we’re still not pulling hard enough. We can’t reach our climate goals by expanding renewables alone—we have to cut demand, without compromising access to modern energy services, and make every unit of energy work harder. The Mission Efficiency Plan is aligning partners and building cooperation around the tools and investments needed to double global efficiency by 2030.” — Jon Creyts, CEO of RMI
“Smart appliance efficiency policy can drive billions in savings and slash emissions. Through 25 years of impact and successful partnerships, CLASP has demonstrated how to make this solution a reality in countries all over the world. We're proud to be a part of Mission Efficiency as it shapes the roadmap at COP30 to make efficiency the most accessible and investable solution for governments, financiers, and communities.”— Christine Egan, Chief Executive Officer, CLASP
Kenya is proud to stand with global partners at COP30 through Mission Efficiency. From school retrofits to industrial upgrades, we’ve seen how efficiency drives jobs, finance, and resilience, building the sustainable energy systems Africa needs.” — Esther Wang'ombe, OGW, Director Renewable Ministry of Energy and Petroleum, Republic of Kenya
"The private sector is key to unlocking energy efficiency now. The Energy Efficiency Movement connects industry leaders to solutions that cut energy use by up to 30% today. Mission Efficiency shows how collective action is vital to doubling progress by 2030." — Mike Umiker, Managing Director, Energy Efficiency Movement
About Mission Efficiency
Mission Efficiency is a global coalition hosted by Sustainable Energy for All (SEforALL) that brings together governments, international organizations, financiers, businesses, and civil society to accelerate progress toward doubling global energy efficiency by 2030. The coalition works to elevate energy efficiency as a political and investment priority, support progress through technical assistance and policy frameworks, and mobilize finance to scale proven solutions.
Media Contacts
Sustainable Energy for All (SEforALL)
Sherry Kennedy
Communications Director, Sustainable Energy for All
Email: sherry.kennedy@seforall.org
Tel: +436764862425
Solar Impulse Foundation
Daniela Diego
Email: daniela.diego@solarimpulse.com
Energy Efficiency Movement
Lisa Bounoure
Marketing & Communication lead
Email: lisa.bounoure@energyefficiencymovement.com
RMI
Marissa Gantman
Strategic Communications Director
Email: mgantman@rmi.org
CLASP
Alexia Ross
Senior Communications Associate
Email: aross@clasp.ngo